Hasbro ANZ “Drive to Survive” Team Building Day

Thanks Ian, Stew and Vicky for a terrific team building day for Team Hasbro ANZ!

As a business, we wanted to give something back to our team that would cross over into their everyday lives, not just be the usual corporate ra-ra. The Drive To Survive programme was perfect in helping us reevaluate our own individual driving habits, building new driving skills, and laying a platform for applying our learnings to our future business objectives. 

Ian has a powerfully direct manner, and wove our company Values into his language deftly. Your entire team are enthusiastic and positive, clearly enjoying what they do and teaching others to think about their driving. 

I was surprised to hear that our group of 90 was the biggest you’d worked with – I would never have known. We were challenged and engaged with individual and team goals throughout the day, in an ultra competitive environment that everyone thrived in. The feedback from our team has been unanimously positive, and as you know, we had a very diverse group to please!


And then on Day 2 of our conference, your proposal for us to include Jarrad Ingram’s amazing personal story was inspired. Jarrad delivered a brilliant 40 minute speech, outlining his journey from clinging to life after his car accident, to pushing himself to move, walk, talk, run and lead a life more normal than it should have been. His message of “Work hard, make right choices” fitted perfectly into our own business messaging. I would strongly endorse his unbelievable story to any business looking to inspire a team to reach for the seemingly impossible – Jarrad shows that the impossible is possible. 

More about Jarrad – Jarrad Ingram Motivational Speaker


Thanks for delivering on all our team and conference event objectives. What a brilliant event!


Chris Gray

Managing Director

Hasbro Pacific

Steve Hogan Parramatta Motor Group

I recently undertook The Hyundai supported, Drive to Survive driver training day. I’ve been in the motor industry for 23 years at the prestige end. I’ve attended many courses with many organisations. The team at Drive to Survive were enthusiastic and made the whole day/experience highly enjoyable and interesting. I would definitely recommend parents take their children to this program as still with all my experience learnt so much. 

I will be talking to all my clients and recommend Drive to Survive as a must for all drivers. PMG Logo  


Steve Hogan

Fleet Sales Executive Parramatta Motor Group

Exide Technologies

Every Exide Technologies employee who attended the Active Driver Safety Program throughout Australia now has a far greater understanding of their obligations and responsibilities as a road user.

This is exactly why we engaged your professional services. We needed a company that had vast knowledge of dealing with all levels of driver skill and experience, and bringing out the best in them all. I believe you achieved this goal with flying colours.

Exide Technologies

Chris Boyadjian

Great work by the team at Drive to Survive. We had a great day learning about car control and had fun doing so. Certainly more aware of my surroundings after completing the course. I’d highly recommend this to all P Plate drivers and anyone looking to improve their car control skills. They teach things that SHOULD be in the RMS licence test but aren’t. Forget hill starts, parallel parking and 3 point turns, you need to learn everything they teach in this course. The RMS test is so outdated. If you really want to learn how to drive safely, maneuver your car to reduce severity of, or avoid accidents altogether, please do this course. The RMS test seems so irrelevant and pointless once you learn the things they teach in this course.
Five star staff, five star course. Skills you need for life. Great work to Ian Luff and the Drive to Survive team.

Chris Boyadjian

Tonic Films

Utilising the team at Ian Luff Motivation Australia on a regular basis, I always find they provide a safe and professional service. Tonic films specialise in automotive filming, we require precision drivers, risk assessment and safety services. When working with Ian Luff Motivation Australia we have never come close to any incidents and have always achieved our goals.

Rod Turnbull
Managing Director
Tonic Films

Prysmian Cables

A new market strategy was launched at our conference themed ‘Shifting into Top Gear’. We sought a professional keynote speaker at our conference who could assist us in engaging and motivating our team to adopt this new strategy and take our company to the next and highest level of business performance – or TOP GEAR!!

Ian Luff was selected from a short list based on his experience, his ability to link our motivation for change with real life issues, his enthusiasm, passion and sense of humour. Ian Luff not only engages an audience and holds their attention with zest; he takes them on a life changing journey. Ian Luff’s presentation is extremely motivating, highly entertaining and appealed to all of our conference delegates, local and international.

I would have no hesitation in recommending him to anyone wanting to enhance their conference program with an inspirational keynote speaker.

Prysmian Cables

Robert Bryden

Having acted over 30 years in motor accident cases, I learnt first hand the need for better driver education to reduce road accidents and save lives. I was luckily introduced to the Ian Luff driver training courses .

This actually saved my life when a P plate driver changed lanes without looking on an expressway – due to the driver training I had received, I instinctively knew what to do and how to avoid a crash .

Your courses should be compulsory for all drivers – I am certain more accidents and injuries would be substantially reduced.

Robert Bryden
Robert Bryden Lawyers

Tyres & More

I first met Ian, Stewart and the team from Ian Luff Motivation Australia in 2010. At the time we were looking to engage a dynamic company that would assist in running programs that would motivate and incentivise our dealer network.

In November 2010 on very short notice their team put together for us a fantastic National Conference at the Olympic Stadium Homebush.

WOW! What an event! The synergies were perfect to have 83 tyre dealer couples at such a spectacular location in the center of the final V8 supercar round for the year.

With 30 plus supplier stands, numerous motivational speakers, workshops and a sensational Gala dinner followed by a Guns & Roses concert the dealers were pumped!

Feedback from the event was very positive and many fun and motivational moments were remembered for some time after.

The momentum remained through the course of our relationship with Drive to Survive who championed our brand nationally and developed with us our core value of safety.

Our association remains close today in difficult retail times as their infectious enthusiasm and energy motivates business people to refocus, reenergise and challenge themselves to achieve their business and life goals.

All I can say is working with the Ian Luff Motivation Australia team is quite the ride, so hold on tight as they deliver on their promise.

I am Very Proud of this association.


Grant McGregor
National Retail Manager
Yokohama Tyre Australia

Prof Barry Slobedman

Dear Ian

Just a short note of thanks to yourselves and the whole team for the wonderful Performance Driving Course.

I learnt more in that one day than I had learnt in 30 years of driving!

It was not only very informative, but having so much time in the car meant that I had a great opportunity to gain a much better appreciation of my vehicle’s (and my own) limits. Having a highly experienced driver seated next to me and giving constant advice/feedback was an additional highlight.

In addition to being wonderfully helpful for driving skills, it was also a day with lots of laughter, and was a ton-of-fun!

Look forward to doing it again.

Kind regards,
Prof Barry Slobedman


We engaged Ian Luff Motivation to create and facilitate a Team Building Activity as part of our National Sales Conference. We wanted an activity that would:

  • Stimulate creativity in a team environment and teamwork under pressure
  • Provide education on the importance of branding and brand image
  • Encourage each conference participant to focus on achieving their personal best

Ian, with enthusiasm, passion and a sense of humour, definitely delivered on these objectives. Our Delegates were challenged, motivated and empowered and often reminisce about building the ‘ultimate glider’ or achieving their personal best driving a ‘rally’ car.

Ian definitely knows his stuff and we would recommend Ian Luff Motivation for any team building event.

Mark Sookias / Executive General Manager